Songs in the Key of Filler

January 25, 2008 at 4:52 pm Leave a comment

Stevie Wonder’s 1976 album Songs in the Key of Life is an album without any filler. Every song is crafted within the greater scope of the album. No skits, no pop singles for the radio.

Having a focused approach to business is difficult. It takes a lot of thought and the ability to admit that your ideas aren’t perfect. Most things developed within the creative process start out at filler. Heck, look this billion dollar company’s “finished” projects and their beta projects.

Stevie Wonder never ventured from his modus operandi when releasing Songs in the Key of Life. What are you spending your time on today?


Entry filed under: marketing. Tags: , , .

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